Santa Cruz Buyers Brokerage

providing exclusive real estate buyer agency to Santa Cruz and the Monterey Bay

BB Bought by Trevor Roberti and Rex Kuns

There is much excitement afoot, as Trevor Roberti, Broker of the Buyers' Brokerage, and Rex Kuns, long-time Exclusive Buyer Agent at The BB, have become the new and sole owners the The Buyers' Brokerage Inc, which operates as The Santa Cruz Buyers' Brokerage and the Monterey Buyers' Brokerage.

Trevor and Rex are high-level operatives in the world of exclusive buyer representation, and The BB could not be in better hands.

Call us today at (831) GET-HOME (438-4663) and find out why Exclusive Buyer Representation is the only way to buy real estate with 100% commitment from your agent, 100% of the time.

Agents Wanted!

If you know of any experienced agents or brokers who have a history of providing exceedingly good service to their real estate clients, please let them know that we have openings all along the coast, from San Francisco to Big Sur. If you are such a person and would like to talk about joining a team of outstanding real estate professionals, please write or call us today, at (831) GET-HOME (438-4663).

Our unique model of Exclusive Buyer Agency is attracting a lot of attention, and we're getting specific requests from real estate buyers all over central California, especially along the coast: SF, Half-Moon Bay, Santa Cruz, Aptos, Monterey, Pacific Grove, Carmel, Big Sur, and everywhere in between.


New BB Site Launches

We have been working on this for months, and now it's up and running.

Visit our new site here, and then let us know what you think.

In addition to our famous high-tech property search page, we have introduced a variety of real estate search options, including the ability for you to request your own custom search page. You send us your criteria, area, size, price, and so forth, and we put together a page for you that is constantly updated with the latest homes for sale that meet your criteria, along with market data, so that you can keep an eye on exactly what is taking place in your area of interest.

The Perfectionist Move

An article today at CNNMoney instructs buyers on "The Perfectionist Move" when buying real estate.

What is it?

Of course, it's "call an exclusive buyer's agent."

Here's an excerpt:

The perfectionist move? Call an exclusive buyer's agent (find one at This pro will do the legwork to find and show you homes that meet your criteria, plus negotiate the lowest price. It's true that he gets paid by the seller, not by you (he splits the commission with the listing agent). But he has a fiduciary duty to put your interests first. Because his reputation is at stake, he's unlikely to screw it up to get a few hundred bucks extra.

Needless to say, that's why we are here.

Our site has a selection of can't-miss articles on real estate and the home-buying process, as well as a huge list of quotes from financial experts of all kinds on why it's so important to rely on an exclusive buyer's agent when buying real estate of any kind.

Trevor Roberti promoted to Broker

We are excited to announce that long-time BB broker-associate Trevor Roberti has been promoted to Broker of The Buyers' Brokerage, including the Santa Cruz Buyers' Brokerage and the Monterey Buyers' Brokerage.

Trevor left his own real estate company (Roberti Real Estate) to come work with us as an Exclusive Buyer Agent quite some time ago, and he has consistently demonstrated a propensity to go above and beyond for clients of all types. His business has included first-time home-buyers, move-up buyers, VA buyers, and seasoned investors, and he has worked with buyers located thousands of miles away and with properties ranging 5 counties. All of his clients give him rave reviews, and so do we, as his co-workers. His attention to detail and organizational skills are unsurpassed, and the Brokerage and all of its clients are going to benefit by his new level of involvement.

Call him at (831) 706-5354, or email him at

Santa Cruz is one of the 10 most festive places in the US

From AOL Travel: Santa Cruz is one of the 10 most festive places in the US....

9. Santa Cruz, California

The west coast may not have snow, but that doesn't mean California is devoid of holiday cheer. The palm trees along the main avenue and boardwalk in the funky seaside town of Santa Cruz are decked out in a glittering holiday display. On weekends between Thanksgiving and Christmas, Santa arrives by train to the Santa Cruz boardwalk. Visitors can hop on an old locomotive run by Roaring Camp Railroads that rolls along the beach, through Henry Cowell Redwoods State Park, across a 1909 steel truss bridge, and through a tunnel while Santa and Mrs. Claus make their way from car to car.

First-time Home-Buyer Tax Credit Issues

A few points about the first-time home-buyer tax credit from our friends at NAEBA.  

No Electronic Filing for Home Buyers Claiming Home Buyer Tax Credit
National Association of Exclusive Buyer Agents (NAEBA) offers tips from IRS on filing for Home Buyer Tax Credit

AVONDALE, AZ April 15, 2010 – Electronic filing takes some of the stress out of tax day, but this year homeowners may be surprised to learn that if they are claiming the Home Buyer Tax Credit e-filing is not an option. Home buying experts, The National Association of Exclusive Buyer Agents (NAEBA) is urging homeowners to carefully review and follow the IRS guidelines to file for the credit, which include the requirement to print and mail a paper return.

“NAEBA exclusively represents buyers in real estate transactions and our advocacy does not end when the purchase is finalized. We advise home buyers on all the issues involved in a home purchase. Tax season can be stressful and confusing and we want to ease that burden by passing on information that is important to the market we serve,” says Benjamin Clark, 2010 President of NAEBA.

To qualify for the Home Buyer Tax Credit you must buy or enter into a binding contract to buy a principal residence on or before April 30, 2010 in the United States, and you must close on the home on or before June 30, 2010. According to the IRS the following steps must be taken to claim the credit:

File a Paper Return. You cannot e-file but must file a paper return and attach Form 5405, First-Time Homebuyer Credit and Repayment of the Credit with additional documents to verify the purchase. You can digitally prepare your taxes using tax websites or software but must print and mail your return to the IRS with all required documentation.

Deadlines and Documents. If you enter into a binding contract before May 1, 2010 to purchase a home before July 1, 2010 and are claiming the credit, attach a copy of the pages from the signed binding contract that show all parties’ names and signatures, the purchase price, date of contract and the property address.

Settlement Documents. New homebuyers must attach a copy of a properly executed settlement statement, which will generally include property address, all parties’ names and signatures, sales price and date of purchase. Forms can vary by location and may not include both buyer and seller signatures. If your form does not require signatures on the settlement document, the IRS encourages buyers to sign the settlement statement when filing their tax return even if the form does not include a signature line.

Newly Constructed Homes. If you purchased a newly constructed home, where a settlement statement is not available, you must attach a copy of the certificate of occupancy showing the owners’ name(s), property address and date of the certificate.

Mobile Home Purchases. If you purchased a mobile home and are unable to obtain a settlement statement, attach a copy of the executed retail sales contract. The contract should have all parties’ names and signature, date of purchase, property address and purchase price.

Long-time Residents. For long-time resident homebuyers claiming the tax credit, the IRS recommends attaching documentation that covers the five-consecutive-year period. This may include documents such as Form 1098, Mortgage Interest Statement or substitute mortgage interest statements, property tax records or homeowner insurance records.

Homebuyers can find more information about the Home Buyer Tax credit on the IRS website at and can locate home buying resources and an Exclusive Buyer Agent at

# # # # #


The National Association of Exclusive Buyer Agents (NAEBA) is an organization of real estate professionals who have dedicated their business lives to representing only buyers of real estate. To avoid conflicts, NAEBA members do not list homes for sale and never represent sellers. This restriction to one side of the real estate transaction ensures that the interest of home buyers is protected in every step of the real estate transaction, from house-hunting and negotiation, to inspection, financing and closing.

NAEBA is pioneering a nationwide effort to give today’s home-buying consumers the level of service they deserve and are increasingly demanding. NAEBA members firmly believe that home buyers have the same full and equal representation rights as sellers in any real estate transaction. NAEBA, in existence since 1995, is comprised of Exclusive Buyers Agents in most areas of the United States, and in some international markets.
For more information, visit

Media Contact:
Kimberly Kahl, CAE, Executive Director
National Association of Exclusive Buyer Agents          
Phone:  800-786-1570

Housing Recovery? What does this mean for buyers?

A few items from highly-visible economists have shown up in the last few days that might be of interest to real estate buyers.

Dean Maki, chief U.S. economist for Barclays Capital, said that increases in jobs, credit, and affordable homes will overcome impediments such as rising interest rates, and the expiration of the Federal stimulus program to push the housing market toward recovery.

“I would bet even odds that we’re at a bottom and that we’re going to see improvement in the coming months,” says Karl Case, co-creator of the S&P/Case-Shiller Home Price Index and a professor of economics at Wellesley College.

“The underlying trend is turning positive,” says Bruce Kasman, chief economist at JPMorgan Chase & Co.

This is great news, right?

Of course, we all want housing to recover. The overall economy depends on it, this is clear, but even closer to home, we really want to see an end to the suffering of countless families who are losing their homes to foreclosure. Anyone who spends their days in the real world of real estate, like we do, can tell far too many first-hand, gut-wrenching stories about families in crisis, stories that will break your heart, and stories that we need to stop from being repeated so endlessly.

We need prices to creep up to the point where homeowners are going to start seeing some equity in their homes. For those who bought or re-financed at the peak of the market, this point is a long-way off, but there are plenty of homeowners for whom an increase in equity– or even a decrease in red ink– would provide a reason to keep making payments and stay in their homes.

Of course, it's going to take more than rising home prices alone to stem the tide of foreclosure suffering. Homeowners need actual income to make payments, no matter how much equity they might have or have not, and we'll need an overall economic recovery, or at least a movement in that direction, before income and jobs start flowing again. Clearly, an integral component of any economic recovery would have to be an upswing in housing prices, and we are in great need of  economic movement in the upward direction.

Real estate buyers, however, see a different side of the picture. For the great number of first-time home-buyers who have been seeking the opportunity to find affordable homes, a recovery in housing prices means more suffering, not less. Lower and mid-range buyers are already seeing bidding wars on almost any desirable property, and buyers using financing to purchase are losing out to investors with cash on-hand. Any increase in price in the low and mid-range segments is going to make the situation worse.

In the upper tier of the market, and in our area that begins around 7 figures, the situation is completely different, at least for the moment.

Ever since the bottom fell out of the real estate market at large, the high-end market has been a bargain-hunter’s delight. Sellers often list properties at prices that would work for them, rather than prices that make their properties competitive in this uniquely soft luxury market, but then, months later, after seeing no viable offers, they end up lowering prices, and if they are lucky enough to find buyers, often the prices are far, far below where they had been originally listed. This trend has placed luxury buyers in the driver’s seat to a much greater extent than in any other market segment, but can it last?

For the last year we have heard numerous tales about big money sitting on the sidelines of the luxury real estate market, waiting for some reliable sign of a turnaround. If such a sign were to appear, would we have a feeding frenzy on our hands?

It's hard to imagine that we would see really big jumps in the average list price right away, because so there are already so many dreamers out there on the seller’s side, and, even in a recovery, it might take some time for reality to catch up with sellers' dreams. What we might, see, though, if volume does pick up, is an uptick in the average and median sale price, as luxury buyers begin to lose the overwhelming advantage they now enjoy.

We are not in the business of fortune-telling. Our clients are uniquely educated, informed, and savvy, and we would never presume to cheer-lead or blather on about what a great time it is to buy. What we do provide is assistance in thoughtful consideration and decision making on the part of real estate buyers, and we offer the highest level of expertise and service to buyers who are ready to make a move now. If this might be you, give us a call, and let’s talk.

(831) GET-HOME
(831) 438-4663

Santa Cruz Buyers’ Brokerage

Monterey Buyers' Brokerage

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Great article about how to buy a home

The Washington Examiner published an article today that has some great information on home buying. It's a credit to the fine folks at NAEBA that the public is beginning to learn about the not-so-obvious elements of the real estate transaction.

If you read that article and find yourself wanting more info, check out one of our favorite sources of information on real estate and buyer agency .

Exclusive Buyer Agency on TV

If you are at all interested in buying real estate, and if you happen to have a television, don't miss The Balancing Act tomorrow morning on Lifetime.

The Balancing Act will include a segment called, "The Smartest Way to Buy a Home" and will feature Ben Clark and Kim Kahl, the President and Executive Director of NAEBA, the National Association of Exclusive Buyer Agents.

NAEBA is a great organization that promotes exclusive buyer agency, and of course we are members. NAEBA helps buyers find EBA's all over the world and advocates for buyer education and representation. Ben and Kim are sure to provide helpful info that any potential real estate buyer won't want to miss.

The show will air on Lifetime at 7:30AM Eastern and Pacific, and 6:30AM Central. If you can't tune in for the actual broadcast, you'll be able to find it on
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